Like Us On Facebook signs and Facebook Like posters are everywhere. From store fronts to billboards to in-store flyers, they have become part of the developed world’s landscape. With strong ties to the social media marketing industry, we are often asked how effective a static Facebook sign is? The answer to this question varies. A well designed, eye catching sign that is strategically placed has a chance to attract a few Likes. However, these signs in general don’t seem to be as effective as they once were.
If the classic signs aren’t working, and paid advertisement costs are through the roof, what options does this leave for a business owner to consistently gain followers? An effective alternative is using an iPad app that allows customers to Like your Facebook Page. OnSpot Social converts your iPad into an animated digital billboard that allows consumers to instantly follow your page while they are at your place of business.
A major drawback of the classic Facebook store sign is that they require the user to search for your business on their own device. Given the sheer number of businesses on Facebook today, this can be time consuming and sometimes almost impossible. It becomes a major hassle for the consumer. By allowing the consumer to Like your Page through your device, there is no need for the consumer to get out their mobile phone and hope to find your Page on their own. Additionally, people like to interact with the iPad, especially when they are bored standing in line at a check out counter or in waiting areas.
As the digital age advances, it’s evident that businesses must adapt to capture the attention of consumers. The use of iPads in businesses as a customer engagement tool helps to bridge the gap between the online and real worlds. For this reason, it makes sense to bring your online social media campaign to your physical location. How much time and effort do you put into your social media campaign? Why not bring it to your establishment where all of your clients/customers will be able to see the fruits of your online labor in person?